\u66fe\u6709\u4eba\u5411\u8425\u9500\u5927\u5e08\u83f2\u5229\u666e\u00b7\u79d1\u7279\u52d2\u8bf7\u6559\uff1a\u54ea\u4e00\u4e2a\u8bcd\u8bed\u53ef\u4ee5\u7cbe\u51c6\u5730\u5b9a\u4e49\u8425\u9500\uff1f\u5927\u5e08\u7ed9\u51fa\u7684\u7b54\u6848\u662f\uff1aDemand Management\u2014\u2014\u9700\u6c42\u7ba1\u7406<\/span><\/p>\n

 \u5e02\u573a\u8425\u9500<\/span><\/p>\n

\u8bc6\u522b\u672a\u6ee1\u8db3\u7684\u7528\u6237\u9700\u6c42\uff0c\u4f30\u8ba1\u9700\u6c42\u91cf\u5927\u5c0f\uff0c\u4ece\u800c\u786e\u5b9a\u7ec6\u5206\u4eba\u7fa4\u548c\u76ee\u6807\u5e02\u573a\uff0c\u5e76\u8fdb\u5165\u4e4b\u3002\u63a5\u4e0b\u6765\u5c31\u662f4P\u6218\u672f\u7ec4\u5408\uff0c\u751f\u4ea7\u600e\u6837\u7684\u4ea7\u54c1\uff08product\uff09\u3001\u8bbe\u5b9a\u600e\u6837\u7684\u4ef7\u683c\uff08price\uff09\u3001\u9009\u62e9\u9002\u5f53\u7684\u6e20\u9053\uff08place\uff09\u3001\u5e76\u8fdb\u884c\u63a8\u5e7f\uff08promotion\uff09\u3002\u8fd9\u5c31\u662f\u8425\u9500\u3002<\/span><\/p>\n

\n<\/span><\/p>\n

\u8425\u9500\u662f\u5e2e\u52a9\u4f01\u4e1a\u7ba1\u7406\u5e02\u573a\u548c\u7528\u6237\u9700\u6c42\uff0c\u4e3a\u4f01\u4e1a\u786e\u5b9a\u8c01\u662f\u6211\u7684\u76ee\u6807\u6d88\u8d39\u8005\uff1f\u4ed6\u4eec\u6709\u4f55\u79cd\u9700\u6c42\u5f85\u6ee1\u8db3\uff1f\u4f46\u9700\u6c42\u7ba1\u7406\uff0c\u662f\u53d1\u751f\u5728\u9500\u552e\u4e4b\u524d\u3002\u5148\u7406\u89e3\u5e02\u573a\u548c\u9700\u6c42\uff0c\u7136\u540e\u518d\u751f\u4ea7\u3001\u518d\u9500\u552e\u3002\u53ef\u662f\uff0c\u5728\u9500\u552e\u53d1\u751f\u4ee5\u540e\uff0c\u8425\u9500\u8fd8\u5f97\u63a5\u7740\u505a\u554a\u3002\u8fd9\u662f\u56e0\u4e3a\uff1a<\/span><\/p>\n

\u5176\u4e00\uff0c\u7528\u6237\u5bf9\u4f60\u7684\u770b\u6cd5\u3001\u8bc4\u4ef7\u3001\u53e3\u7891\u975e\u5e38\u91cd\u8981\uff0c\u8fd9\u4f1a\u5f71\u54cd\u5176\u4ed6\u6f5c\u5728\u7528\u6237\u7684\u8d2d\u4e70\u51b3\u7b56\uff0c\u6240\u4ee5\u8981\u5bf9\u7528\u6237\u7684\u5fc3\u667a\u8fdb\u884c\u7ba1\u7406\uff0c\u5373Usermind Management\u2014\u2014\u7528\u6237\u5fc3\u667a\u7ba1\u7406<\/span><\/p>\n

\u5fc3\u667a\u7ba1\u7406\u5305\u62ec\u5bf9\u7528\u6237\u7684\u8ba4\u77e5\u7ba1\u7406\u548c\u7528\u6237\u4f53\u9a8c\u7ba1\u7406\u3002<\/span><\/p>\n

\u5176\u4e8c\uff0c\u4f01\u4e1a\u505a\u7684\u4e0d\u662f\u4e00\u9524\u5b50\u4e70\u5356\uff0c\u56de\u5934\u5ba2\u7684\u8d2d\u4e70\u5bf9\u4f01\u4e1a\u975e\u5e38\u91cd\u8981\uff0c\u5df2\u6709\u5ba2\u6237\u662f\u4f01\u4e1a\u975e\u5e38\u91cd\u8981\u7684\u8d44\u4ea7\uff0c\u6240\u4ee5\u8981\u7ef4\u62a4\u5e02\u573a\u3001\u7ef4\u6301\u4e0e\u73b0\u6709\u5ba2\u6237\u4e4b\u95f4\u7684\u5173\u7cfb\uff0c\u4fdd\u6301\u5ba2\u6237\u5fe0\u8bda\u5ea6\uff0c\u5373Customer Relationship Management\u2014\u2014CRM\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u3002\u8fd9\u6837\uff0c\u6211\u4eec\u5f97\u5230\u4e86\u4e00\u4e2a\u516c\u5f0f\uff1a\u8425\u9500=\u9700\u6c42\u7ba1\u7406+\u7528\u6237\u5fc3\u667a\u7ba1\u7406+\u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\u3002<\/span><\/p>\n

\n<\/span><\/span><\/p>\n

\u4e09\u4e2a\u7ba1\u7406\u5206\u522b\u5bf9\u5e94\u552e\u524d\u3001\u552e\u4e2d\u3001\u552e\u540e\u3002\u54c1\u724c\u8d44\u4ea7\u7ba1\u7406\u4e3a\u5fc3\u667a\u7ba1\u7406\u7684\u91cd\u8981\u7ec4\u6210\u90e8\u5206\uff0c\u5373\u4ea7\u54c1\uff08\u54c1\u724c\uff09\u5728\u7528\u6237\u5fc3\u76ee\u4e2d\u7684\u77e5\u540d\u5ea6\u3001\u8ba4\u77e5\u5ea6\u3001\u7f8e\u8a89\u5ea6\u3001\u8054\u60f3\u5ea6\u7b49\u3002\u4f46\u8425\u9500\u6700\u5927\u7684\u9ebb\u70e6\u5728\u4e8e\uff0c\u5b83\u5e76\u4e0d\u662f\u4e00\u4e2a\u751c\u871c\u7684\u4e8c\u4eba\u4e16\u754c\uff0c\u8425\u9500\u662f\u4e00\u6bb5\u4e09\u89d2\u5173\u7cfb\u3002\u9664\u4e86\u4f01\u4e1a\u53ca\u5176\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u8fd8\u6709\u2014\u2014\u7ade\u4e89\u5bf9\u624b\u3002\u4f01\u4e1a\u7532\u80fd\u6ee1\u8db3\u7528\u6237\u9700\u6c42\uff0c\u4f01\u4e1a\u4e59\u4e5f\u80fd\u6ee1\u8db3\u554a\u3002\u90a3\u5bf9\u4e8e\u4f01\u4e1a\u6765\u8bf4\uff0c\u5c31\u4e0d\u5f97\u4e0d\u9762\u4e34\u4e00\u4e2a\u95ee\u9898\uff1a\u8ddf\u5bf9\u624b\u6bd4\u8d77\u6765\uff0c\u6211\u7684\u7ade\u4e89\u4f18\u52bf\u5728\u54ea\u91cc\uff1f<\/span><\/p>\n

\u5bf9\u4e8e\u6d88\u8d39\u8005\u6765\u8bf4\uff0c\u5c31\u4e0d\u5f97\u4e0d\u9762\u4e34\u4e00\u4e2a\u9009\u62e9\uff1a\u4f01\u4e1a\u7532\u548c\u4f01\u4e1a\u4e59\u6709\u4ec0\u4e48\u4e0d\u4e00\u6837\uff1f\u6211\u8be5\u9009\u54ea\u4e2a\uff1f<\/span><\/span><\/p>\n

\u7ade\u4e89\uff0c\u8fd9\u662f\u5305\u62ec\u6211\u4eec\u4eba\u7c7b\u5728\u5185\u6240\u6709\u751f\u7269\u6765\u5230\u5730\u7403\u4e0a\u5fc5\u987b\u9762\u4e34\u7684\u7b2c\u4e00\u4ef6\u4e8b\u3002\u80fd\u5426\u521b\u9020\u7ade\u4e89\u4f18\u52bf\uff0c\u662f\u751f\u5b58\u7684\u7b2c\u4e00\u524d\u63d0\u3002\u5426\u5219\u5c31\u4f1a\u88ab\u5927\u81ea\u7136\u65e0\u60c5\u5730\u6dd8\u6c70\uff0c\u6211\u4eec\u4eca\u5929\u80fd\u89c1\u5230\u7684\u6240\u6709\u7269\u79cd\uff0c\u90fd\u662f\u56e0\u4e3a\u5728\u67d0\u4e2a\u5c42\u9762\u4e0a\u5177\u5907\u4e86\u7ade\u4e89\u4f18\u52bf\u3002\u6bd4\u5982\uff0c\u6bcf\u5929\u5f53\u8d85\u5e02\u95e8\u6253\u5f00\u7684\u65f6\u5019\uff0c\u8d27\u67b6\u4e0a\u7684\u54c1\u724c\u4eec\u5c31\u5f00\u59cb\u4e86\u4e00\u5929\u7684\u5954\u8dd1\u3002\u5982\u679c\u53ef\u53e3\u53ef\u4e50\u4e0d\u6bd4\u767e\u4e8b\u66f4\u7ecf\u5178\u66f4\u6b63\u5b97\u7684\u8bdd\uff0c\u5b83\u5c31\u4f1a\u88ab\u767e\u4e8b\u6dd8\u6c70\u3002\u5982\u679c\u767e\u4e8b\u53ef\u4e50\u4e0d\u6bd4\u53ef\u53e3\u66f4\u5e74\u8f7b\u7684\u8bdd\uff0c\u5b83\u5c31\u4f1a\u88ab\u53ef\u53e3\u541e\u5e76\u3002<\/span><\/p>\n

 \u201c\u5e02\u573a\u8425\u9500\u7684\u672c\u8d28\u4e0d\u662f\u4e3a\u5ba2\u6237\u670d\u52a1\uff0c\u800c\u662f\u7b97\u8ba1\uff0c\u5305\u56f4\u5e76\u6218\u80dc\u7ade\u4e89\u5bf9\u624b\u3002\u201d\u8fd9\u662f\u5b9a\u4f4d\u8bba\u521b\u9020\u8005\u6770\u514b\u00b7\u7279\u52b3\u7279\u8bf4\u7684\u3002\u6240\u4ee5\u6211\u4eec\u8981\u5728\u7528\u6237\u7ba1\u7406\u4e4b\u524d\uff0c\u7ed9\u8425\u9500\u52a0\u4e0a\u4e00\u4e2a\u524d\u63d0\uff1a\u521b\u9020\u7ade\u4e89\u4f18\u52bf\u3002<\/span><\/span><\/p>\n

\u8fc8\u514b\u6ce2\u7279\u5728\u300a\u7ade\u4e89\u6218\u7565\u300b\u4e00\u4e66\u4e2d\uff0c\u603b\u7ed3\u4e86\u4e09\u79cd\u6700\u57fa\u672c\u7684\u83b7\u5f97\u7ade\u4e89\u4f18\u52bf\u7684\u65b9\u6cd5\uff1a<\/span><\/p>\n

1\u3001\u603b\u6210\u672c\u9886\u5148<\/span><\/p>\n

2\u3001\u5dee\u5f02\u5316<\/span><\/p>\n

3\u3001\u805a\u7126<\/span><\/p>\n

\u805a\u7126\u6307\u7684\u662f\u5728\u4e00\u4e2a\u7279\u5b9a\u7684\u7ec6\u5206\u5e02\u573a\u5185\uff0c\u9488\u5bf9\u4e00\u4e2a\u7279\u5b9a\u4eba\u7fa4\uff0c\u5b9e\u73b0\u603b\u6210\u672c\u9886\u5148\uff0c\u6216\u8005\u63d0\u4f9b\u5dee\u5f02\u5316\u4ef7\u503c\u3002\u6240\u4ee5\u8fc8\u514b\u6ce2\u7279\u7684\u4e09\u79cd\u57fa\u672c\u6218\u7565\uff0c\u5176\u5b9e\u53ea\u6709\u4e24\u79cd\uff1a\u603b\u6210\u672c\u9886\u5148\u548c\u5dee\u5f02\u5316\u3002\u4f46\u6210\u672c\u9886\u5148\u672c\u6765\u5c31\u662f\u4e00\u79cd\u5dee\u5f02\u5316\u4ef7\u503c\u3002\u6240\u4ee5\u8fc8\u514b\u6ce2\u7279\u7684\u7ade\u4e89\u6218\u7565\u5176\u5b9e\u53ea\u6709\u4e00\u79cd\uff1a\u90a3\u5c31\u662f\u5dee\u5f02\u5316\u3002<\/span><\/p>\n

\u7279\u52b3\u7279\u4e5f\u8bf4\u4e86\uff0c\u6218\u7565\u5c31\u662f\u4e0e\u4f17\u4e0d\u540c\u3002\u627e\u5230\u81ea\u8eab\u7684\u5dee\u5f02\u5316\u4f18\u52bf\uff0c\u662f\u4e00\u4e2a\u4f01\u4e1a\u5728\u6fc0\u70c8\u5e02\u573a\u7ade\u4e89\u751f\u5b58\u4e0b\u6765\u7684\u524d\u63d0\uff0c\u662f\u8425\u9500\u7684\u7b2c\u4e00\u8981\u52a1\u3002\u4f46\u662f\uff0c\u8bfa\u57fa\u4e9a\u3001\u67ef\u8fbe\u90fd\u66fe\u6253\u8d25\u4e86\u5bf9\u624b\uff0c\u4f46\u4ed6\u4eec\u81ea\u8eab\u4e5f\u5f88\u5feb\u73a9\u5b8c\u4e86\u3002\u6240\u4ee5\u505a\u8425\u9500\u4e0d\u80fd\u53ea\u76ef\u7740\u773c\u524d\u7684\u7ade\u4e89\u5bf9\u624b\uff0c\u8fd8\u5f97\u76ef\u7740\u6f5c\u5728\u8fdb\u5165\u8005\u548c\u66ff\u4ee3\u8005\uff0c\u4ee5\u53ca\u4e0a\u4e0b\u6e38\u7684\u53d8\u5316\u3002<\/span><\/span><\/p>\n

\u8425\u9500\u4e0d\u662f\u5efa\u7acb\u7ade\u4e89\u4f18\u52bf\uff0c\u6253\u8d25\u5bf9\u624b\u5c31\u5b8c\u4e8b\u4e86\uff0c\u5173\u952e\u8fd8\u5728\u4e8e\u6301\u7eed\u63d0\u4f9b\u72ec\u7279\u7684\u4ea7\u54c1\u4e0e\u670d\u52a1\uff0c\u627e\u5230\u81ea\u5df1\u516c\u53f8\u5b58\u5728\u7684\u5dee\u5f02\u5316\u4ef7\u503c\u662f\u4ec0\u4e48\uff0c\u77e5\u9053\u81ea\u5df1\u672a\u6765\u6700\u72ec\u7279\u7684\u6837\u5b50\u3002\u201c\u521b\u9020\u5dee\u5f02\u5316\u4f18\u52bf\u201d\u66f4\u51c6\u786e\u7684\u8bb2\u6cd5\u5e94\u8be5\u662f\u201c\u521b\u9020\u5dee\u5f02\u5316\u4ef7\u503c\u201d\u3002\u6240\u4ee5\u8425\u9500\u5b8c\u6574\u7684\u516c\u5f0f\u5e94\u8be5\u662f\uff1a\u8425\u9500=\u521b\u9020\u5dee\u5f02\u5316\u4ef7\u503c+\u7528\u6237\u7ba1\u7406\uff08DM\u3001UM\u3001CRM\uff09<\/span><\/span><\/span><\/p>\n

\u8865\u5145\u4e00\u6761\u8bf4\u660e\uff1a\u5bf9\u4e8e\u6d88\u8d39\u8005\u6765\u8bf4\uff0c\u5e02\u573a\u7ade\u4e89\u592a\u6fc0\u70c8\uff0c\u96be\u514d\u9677\u5165\u9009\u62e9\u56f0\u96be\u75c7\uff0c\u6240\u4ee5\u8981\u7528\u4e00\u79cd\u7528\u7b80\u5355\u7684\u529e\u6cd5\u6765\u7406\u89e3\u54c1\u724c\u3002<\/span><\/span><\/span><\/span><\/p>\n

\u5176\u4e00\uff1a\u4e70\u4efb\u4f55\u4e00\u4ef6\u5546\u54c1\uff0c\u8be5\u54c1\u7c7b\u5185\u53ea\u9009\u62e9\u8bb0\u4f4f\u6709\u9650\u7684\u51e0\u4e2a\u54c1\u724c\uff08\u4e0d\u8d85\u8fc77\u4e2a\uff09<\/span><\/p>\n

\u5176\u4e8c\uff1a\u6bcf\u4e2a\u54c1\u724c\u7528\u4e00\u4e2a\u8bcd\u6216\u8005\u4e00\u53e5\u8bdd\u8fdb\u884c\u5b9a\u4e49\u3002<\/span><\/p>\n

\u6bd4\u5982\u8981\u4e70\u8c6a\u534e\u6c7d\u8f66\uff0c\u5b9d\u9a6c\u4ee3\u8868\u9a7e\u9a76\u4e50\u8da3\u3001\u5954\u9a70\u4ee3\u8868\u8c6a\u534e\u3001\u5965\u8fea\u4ee3\u8868\u79d1\u6280\u3001\u6c83\u5c14\u6c83\u4ee3\u8868\u5b89\u5168\u3001\u51ef\u8fea\u62c9\u514b\u4ee3\u8868\u98ce\u8303\u3001\u96f7\u514b\u8428\u65af\u4ee3\u8868\u8bbe\u8ba1\u548c\u5320\u5fc3\u3002<\/span><\/p>\n

\u6bd4\u5982\u8981\u4e70\u6d17\u53d1\u6c34\uff1a\u6d77\u98de\u4e1d\u662f\u53bb\u5c51\u3001\u98d8\u67d4\u662f\u67d4\u987a\u3001\u6f58\u5a77\u662f\u8425\u517b\u3001\u6c99\u5ba3\u662f\u9020\u578b\u4fee\u590d\u2026\u2026\u8fd9\u5c31\u53eb\u5b9a\u4f4d\u3002\u6240\u4ee5\u5b9a\u4f4d\u5176\u5b9e\u662f\u5bf9\u7528\u6237\u5fc3\u667a\u7684\u4e00\u79cd\u7ba1\u7406\uff0c\u5c5e\u4e8e\u7528\u6237\u8ba4\u77e5\u7ba1\u7406
\n<\/span><\/span><\/p>\n

\u6700\u540e\uff0c\u7528\u4f1f\u4eba\u7684\u4e00\u53e5\u8bdd\u6982\u62ec\u5427\uff1a\u641e\u6e05\u695a\u8c01\u662f\u6211\u4eec\u7684\u654c\u4eba\uff0c\u8c01\u662f\u6211\u4eec\u7684\u7528\u6237\uff0c\u8fd8\u6709\uff0c\u6211\u4eec\u662f\u8c01\u3002\u8fd9\u662f\u8425\u9500\u7684\u9996\u5148\u95ee\u9898\u3002<\/span><\/p>\n

\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

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